Subscriber devices are the gateways in accessing mobile network services. Detail device information is hard to obtain and maintain for CPS when they don’t sell devices.
SDA detects and profiles each subscriber device by looking at network data.
CSP’s can correlate outliers and anomalies that are potentially affecting or limiting subscriber capabilities to fully access Network services. This enables marketing teams to accurately estimate the take-up of new services based on devices. It enables them to target specific device groups for upgrades and promotions.
Network Planning teams can use device data to consider network designs in certain areas.
