Subscriber’s perceived view of a service is not the same as a CSP view QoE. Understanding the impact of network issues to each subscriber has been too expensive to achieve.
SEA takes key network events that impact a subscriber’s QoE by leveraging on pattern search algorithms (e.g. multiple silent calls, length of call setups, impact of consecutive dropped calls, etc..). In monitoring trends in data patterns an index of the subscriber’s experience is created. CSPs can use this to target subscribers with differently.
CSP’s provide proactive care to reduce potential churn. Including automated SMS messages, proactive customer care calls or as an indicator in CSR systems. It can also be used in CEI as a key performance indicator.